

PR Lessons From the Pope
You usually won’t be the main story, but you can be a side angle. What can the leader of the Holy Roman Catholic Church teach us about PR...
Jul 25, 20253 min read


The Art of Breaking Through Breaking News
There are more ways of getting publicity than just appearing on the morning news. Picture this: You flip on the TV or radio, and the...
Jul 1, 20253 min read


What to Wear for Your Media Appearance
Four tips to help you brand yourself and feel comfortable on camera. So you’ve booked a TV media appearance, and now it’s time to answer...
Apr 9, 20254 min read


How to Know if You Need a Media Trainer
Here are three questions to consider. In today’s fast-paced, media-driven world—where video calls dominate professional communication and...
Mar 5, 20253 min read


5 Tips for Nailing Your TV Interview
Television is not dead; booking an appearance can grow your company if you do it right. Any publicist worth their salt will tell you that...
Feb 20, 20254 min read


The Top 3 Results From a PR Campaign With a Winning Strategy
When selecting an agency, knowing the top three results you can expect from a PR campaign with a winning strategy is essential. Finding...
Feb 10, 20253 min read


Book Promotion & PR
When it comes to book promotion and PR, authors are often thrown into a world of myths and assumptions regarding best practices. Here at...
Jan 23, 20253 min read
